SSI GREECE SUCCESSFUL AT THE SHOPPER MARKETING AWARDS 2019

SSI Greece – MSPS stood out with its presence at this year’s Shopper Marketing Awards 2019, winning a total of 13 awards. The awards were organized by Boussias Communications – the leading multiplatform media group in Greece – and the purpose of the event was to reward the creati...
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DIAGEO – MYSTERY DRINKER PROGRAM

Diageo choose SSI as their long-term partner for their Mystery Drinker program in 8 Eastern European countries. We are delighted to finish a new winter wave this month in retail outlets, bars, restaurants and clubs for Diageo. In Bulgaria, Croatia, Cyprus, Czech Republic, Estonia, Romania, Serbia an...
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Neverending battle for shelf centimeters: HOW TO STOP MERCHANDISERS’ WAR

How modern technology helps tackle out-of-shelf issue and how viable is universal merchandising model? According to The Wall Street Journal, retail networks lose $634 billion each year because of out-of-stock (OOS). One of the key solutions to this is merchandising...
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