SSI GREECE SUCCESSFUL AT THE SHOPPER MARKETING AWARDS 2019

SSI Greece – MSPS stood out with its presence at this year’s Shopper Marketing Awards 2019, winning a total of 13 awards. The awards were organized by Boussias Communications – the leading multiplatform media group in Greece – and the purpose of the event was to reward the creati...
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SSI France – FMG Group wins silver at the Trophées ActionCo 2019 Awards in the category “Point-of-Sale Promotion”

During the awards ceremony, the FMG Group won two silver trophies, DMF won in the category “point-of-sales events” and Grass Roots won in the category “Human Resources”. On the occasion of the 30th anniversary of the ActionCo Trophies, SSI France – DMF Sales & Marke...
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DIAGEO – MYSTERY DRINKER PROGRAM

Diageo choose SSI as their long-term partner for their Mystery Drinker program in 8 Eastern European countries. We are delighted to finish a new winter wave this month in retail outlets, bars, restaurants and clubs for Diageo. In Bulgaria, Croatia, Cyprus, Czech Republic, Estonia, Romania, Serbia an...
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DURACELL – AWARD-WINNING BRAND ACTIVATION

We are very proud of SSI Austria – Plus Promotion Sales on their Duracell promotion, which has already won two gold awards in Austria. Now went on to take GOLD and BRONZE at the European level for their ‘Marathon Bunny’ campaign! Awarded by the IMC, the Integrated Marketing Council...
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Neverending battle for shelf centimeters: HOW TO STOP MERCHANDISERS’ WAR

How modern technology helps tackle out-of-shelf issue and how viable is universal merchandising model? According to The Wall Street Journal, retail networks lose $634 billion each year because of out-of-stock (OOS). One of the key solutions to this is merchandising...
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SAMSUNG — ROADSHOW

Samsung Roadshow was a unique combination of retail and live experience, where visitors and potential customers had opportunity to enjoy, first hand, live demo of Samsung portfolio – Galaxy smartphone series, tablets, QLED TV Series, Wind Free air conditioners and other IM & CE products. Sales...
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LONE HOTEL — MARKETING CAMPAIGN

Lone Hotel is an all year long hotel destination. Following this insight, our creative team thought of a rather different approach when building the concept for the hotel’s new brand video: why having a standard one piece video material when the hotel works successfully and changes its offer throu...
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FUJIFILM DRIVED A RETURN OF 3700% RETURN SUPPORTED BY SSI ITALY (PRAESIDIUM)

Fujifilm uses sponsored ads in Italy to drive a 3700% return Fujifilm had an objective. They needed a way to drive sales and visibility on Amazon Italy for their new Instax camera line which allows users to easily take and instantly print photos. Fujifilm decided to launch campaigns on sponsored ads...
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GREEN COLA— BRAND ACTIVATION & MERCHANDISING

Green Cola’s core philosophy, and its main distinguishing feature, is the creation of soft drinks that respond fully to the need for a healthy balanced diet.The uniqueness, innovation and authentic taste of Green Cola succeeded in gaining the preference of consumers. With a steady growth both in s...
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