DISCOVER THE EXPERIENCE OF MSPS

OMO Ultimate

Mystery shopping for Unilever @ Carrefour Hypermarket

Brief
MSPS was called to implement a mystery shopping program for OMO brand in Carrefour Hypermarket.

Solution
Mystery shoppers were sent to check the compliance of an activation campaign, based on agreed KPIs, as: promoters speech and product knowledge, lucky draw and instant prize mechanism.

Results
We had 4 MS visits that increased the quality by almost 80%

AGENCY OVERVIEW

ROMANIA

MSPS is a leading Integrated Marketing & Sales Services Agency, founded in 1993. The company originated in Greece and has expanded its operations in Bulgaria, Romania and Cyprus, with central offices in Athens, Sofia, Bucharest and Nicosia. We offer integrated services covering all aspects of Marketing and Sales disciplines, ranging from tactical to strategic and from the consumer to the entire trade network. We are a one stop shop, offering our clients fully integrated services with results! Our mission is to be a valuable partner to our clients, assisting them in accomplishing their goals. We are committed to our clients, working as a team to achieve:

 

- Sales increase
- Distribution improvement
- Image enhancement
- ROI

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