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WINDOWS 8.1: ROADSHOW

WINDOWS 8.1: ROADSHOW

We developed a new stand concept for the Windows 8.1 Update and are carrying out a nationwide roadshow.

The Windows Update features impressive improvements in the areas of personalisation, apps, the Windows Store and cloud connectivity - particularly in the case of the new device generation with touchscreens.

Our sales & field agents are introducing the new features to those interested in Switzerland's largest shopping malls: the software can be tested live on tablets for roughly seven months. Our agents will take note of the feedback provided by potential customers in an electronic questionnaire.

What's more, we are responsible for the entire design and concept of the stand. Working according to the specification of "more cost-efficient than last year", we developed a new stand made out of individual modules with elements that can be expanded according to requirements in both the smallest and largest versions. These elements consist of the lightest possible material. The advantages speak for themselves – the stand can be customised to fit any POS and, from a logistics perspective, is easy to transport and can be assembled and dismantled quickly. Mission accomplished!

We will round off the successful project with additional services such as reporting, controlling, IT services & support and the entire POS communication.

AGENCY OVERVIEW

SWITZERLAND

We are an independent, owner-managed, below-the-line agency headquartered in Zurich with Swiss branch offices in Lausanne, Taverne, Ecublens and Unterengstringen and a European presence thanks to our membership of the international Sales Services International (SSI) network.

We specialise in live marketing. We develop and realise promotions. We plan and operate logistics. We develop and roll out project-related IT solutions. We have lean structures, dynamic teams and a pool of freelancers operating in a wide range of disciplines .

We act with entrepreneurial intelligence and make decisions based on sound common sense. We are skilled in staging challenging events and developing new ideas. We set trends and aim to become Switzerland's leading field marketing agency.

We go the extra mile day in, day out for our clients and our colleagues. We ask all the right questions and strive to come up with the best solutions. We live below the line and love promotions above all other else. We are Promotion-Tools.

 

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