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Tassimo Takeover

When Mondelez International launched the Tassimo Brand in Norway September 2011, we conducted a large event at the Oslo Central Station – “Tassimo Take over”. We did the same event in 2012.

 

With several thousand visitors a day at Oslo Central Station, a perfect place to have a show off of “this year’s small electrical product”!

 

The event was very well received by the consumer and our client – we were sampling about 5000 cups of hot drinks (Coffee, tea and hot chocolate) per day – and Mondelez were selling thousands of Tassimo machines through the campaign.

 

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